Crabby Reps

Tiny blue-shelled fiddler crabs change their color to avoid being eaten by predatory birds, researchers have discovered.

Scientists have long been intrigued by the crabs’ ability to change the color of their top shell from bright blue to a more subdued, muddy shade.

Great metaphor here for great sales pros! Flexibility might be the #1 factor that distinguishes top seller from bottom feeders.

Can you adapt to different conditions and different prospects with different needs? Later we’ll cover an objection-handling strategy I teach that will give you six or more responses to every form of verbal pushback you get to your offering.

Got flexibility? Go be a blue-shelled fiddler crab and change colors as you encounter a variety of prospects.

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